Walgreen Co. is looking to drive more shoppers to its more than 7,000 stores nationwide by offering fresh foods and prepared meals.
The drugstore chain, which has 24 Birmingham-area locations, is in talks with food manufacturers including Unilever NV, Nestle SA and Sara Lee Corp. about creating private-label and branded products, said a report by Bloomberg. Walgreen (NYSE: WAG) will first have to test the concept in target markets before introducing items such as salads, fruit and ready-to-bake pizzas into more stores, Bloomberg said.
The company hopes to use these sales along with the sale of beer and private-label wine to boost revenue. The nation’s largest drugstore chain reported fiscal 2009 sales of $63 billion and operates 7,149 drugstores in all 50 states, the District of Columbia and Puerto Rico.